Outdoor advertising site assessment

Bold Sites. Unforgettable Brands.

Grey Media Group helps property owners identify whether walls, rooftops, facades and infrastructure could become premium outdoor advertising assets.

2026

Founded in Cape Town

End-to-end

Site review, feasibility, approvals and media delivery pathways

Data-led

Traffic and audience insight for better exposure

Premium visibility

Signage built with the discipline of property, media and project delivery.

Grey Media Group is a Cape Town-based outdoor advertising firm focused on high-impact OOH media opportunities. The site now reflects that core position: assessing whether a property or structure could support advertising signage, then guiding the route toward compliant, visible and commercially useful media.

The emphasis is property-led media potential: billboards, building-mounted panels, wall media and outdoor advertising infrastructure.

Services

Core offerings

Site assessment, outdoor media planning and property-owner support for high-traffic urban advertising opportunities.

01

Site Eligibility Consultation

A practical first look at whether your wall, rooftop, facade or infrastructure may be suitable for outdoor advertising signage.

  • Visibility and traffic context review
  • Property constraints and access discussion
  • Early suitability guidance before deeper approvals
02

Static & Digital OOH Media

Outdoor advertising formats for buildings and high-visibility corridors, including static boards and digital display opportunities.

  • Building-mounted advertising panels
  • Rooftop and facade billboard concepts
  • Digital billboard potential where appropriate
03

Landlord & Approval Support

Support for property owners who want to understand the commercial, structural and municipal pathway for an advertising asset.

  • Revenue potential discussion
  • Professional partner coordination
  • Compliance and implementation pathway
Large outdoor advertising display installed on a city building

For landlords and brands

Turn underused building surfaces into measurable brand value.

The profile highlights a landlord-first model: rooftops, walls and facades can become revenue-generating advertising assets with minimal operational burden for the property owner. Grey Media Group packages that thinking into site assessment, media planning and approval coordination.

Revenue generation Passive income potential through managed OOH media opportunities.
Property enhancement Better visibility and street-level presence for high-traffic commercial sites.
Compliance support Coordination with structural, design and municipal specialists.

Possible capability

What suitable sites could become

Grey Media Group is new, so this section shows target media formats and future capability rather than completed client work.

Concept image of a digital billboard mounted on a commercial building facade with the phrase BE SEEN
Potential format Building facade media
Concept image of a rooftop static billboard with the phrase NEW REVENUE
Potential format Rooftop billboard
Concept image of a large outdoor advertising panel on a brick wall with the phrase WALLS THAT WORK
Potential format Wall-mounted advertising
Concept image of transit shelter advertising infrastructure with the phrase STREET-LEVEL IMPACT
Potential format Infrastructure media

Process

From site to sign-off

A consultation-led pathway from first site review to a clearer view of feasibility, approvals and commercial potential.

01

Assess

Review dimensions, visibility, traffic context, audience profile and property constraints.

02

Model

Match the site to possible media formats, visibility value and landlord opportunity.

03

Approve

Coordinate specialists for structural, municipal and compliance requirements where needed.

04

Activate

Progress viable opportunities toward partners, advertisers and implementation planning.

Ready when the wall is

Find out whether your site may be suitable.

Book a Free Consultation